Privacy Policy

This Privacy Policy explains how this website (ermitazh.org, an independent, unofficial visitor guide to the State Hermitage Museum) collects and uses data when you visit. The site is operated by ermitazh.org. For any privacy question, contact info@ermitazh.org.

What data we collect

We do not ask you to register or to submit personal data. We collect only the technical and usage data described below, through cookies and similar technologies.

Cookies

Cookies are small files stored by your browser. We use them for two purposes:

• Analytics cookies — to understand how visitors use the site (pages viewed, time on page, navigation paths) so we can improve the content.
• Advertising cookies — if and when advertising is enabled, our advertising partners may set cookies to show and measure ads.

A consent banner lets you accept or decline non-essential cookies. In the EEA and the UK, analytics and advertising scripts load only after you accept; in other regions analytics may load together with this notice, and you can decline at any time.

Analytics — Yandex.Metrica

We use Yandex.Metrica (counter 49439791) for traffic analytics — anonymized data such as pages viewed, clicks, device type and approximate region. The Webvisor / session-recording feature is disabled. This data is processed by Yandex; see the Yandex Privacy Policy. In the EEA/UK we load Metrica only after you consent via the cookie banner; in other regions it may load together with this notice.

Advertising — Google AdSense and others

If advertising is enabled, we may use Google AdSense and other ad networks. Third-party vendors, including Google, use cookies to serve ads based on your prior visits. Google’s use of advertising cookies is described in Google’s advertising policies. For visitors in the EU/EEA and UK, ad and tracking cookies are loaded only after consent.

Your rights (GDPR)

If you are in the EU/EEA or UK, you have the right to access, correct, or delete your data, to object to or restrict processing, and to data portability. To exercise these rights, contact info@ermitazh.org.

How to opt out

• Decline non-essential cookies in our consent banner.
• Clear or block cookies in your browser settings.
• Opt out of personalized Google ads at Google Ad Settings.
• Opt out of Yandex.Metrica with the Metrica opt-out add-on.

Changes

We may update this policy. The date below reflects the latest revision.

This is an unofficial, informational website. It is not affiliated with the State Hermitage Museum.